We're bringing my "dana-designed" workouts at evolution straight to YOU through...
RealFit.tv ~ REAL fitness on your terms, anywhere you have an internet connection.
This project has been a long time coming, and what a better time to launch the next stage of my fitness career than after our 3 year celebration last week?
The truth is RealFit.tv was born out of survival. It became quite apparent that our country entered into some brutal economic times when we opened Evolution. So, if people had to cut corners & couldn't "afford" a gym membership anymore, yet still valued their health, then the big question came up: How can I continue to do what I love - teach Group Fitness - but reach more people at a price-point that was doable?
"Doable" in that, sure! I can drop Evo's rate down to $10/mo, but who wants overcrowded classes & congestion in the locker rooms? Who wants the wear & tear on their favorite spin bike? No way, no how! I'd rather close my doors & that's the harsh truth.
This "low price" offering goes against all that is important to me in my vision of changing people's lives for the better...offering a warm & inviting place for people to feel safe & feel good in. Because YOU are not a barcode! You are important to me as a participating client whether you know it or not. YOU drive me & motivate me to do what I do every day & I just cannot do it for $10 a month. Not even $40 a month. If I turn the tables a bit, the fact is YOU are worth more to me than that. We have talent here at Evolution that's worth uh... a bit more than those cheap monthly rates. I am an EXPERT at what I do. Period.
The solution: Video tape my workouts! After all, they are a culmination of over 15 years of teaching experience and an inner desire to constantly improve in how I connect & inspire you, so you can pull out more from yourself! Why not share them with more people, without asking people to "join" Evolution?
But, let's be completely "Real" here. You know it & I know it. NOTHING replaces actually being in my class, or any class here at Evo. But, it's the next best thing. So, if you can't get here, I'm gonna find a way for you to get this fitness thing in your life AND do it with some sticking power!
Now, while that was going on... I saw 4 things happening in the Fitness DVD world.
First, who can be inspired by someone who gets filmed for 12 hours, then gets edited down to 45-minutes of perfection? yuk. That has never inspired me & never will. I want you to see what REALLY happens! The sweat of true human potential, that's the reality I want to share with the world! I'm real. I mess up my choreography sometimes. so what? & ya know what else? these are REAL people just like you in these workouts. NOT fitness models.
Secondly, DVDs are like CD's. They were hot 10 years ago, not so much today. Now videos are moving online & we're part of changing the game for the fitness industry. Hey, someone has to do it. If you know me well, you know I'm just the chick to do it. Besides, who wants to watch the same video over & over & over &...??? ugh. not me!
Third, RealFit is an environmentally responsible concept. I refuse to contribute to DVD production & packaging & all that garbage & fuel (to ship it!). RealFit.tv is offering fitness videos in a very green way. That is something I am very proud of.
Lastly, my message is about improving your health & I want to empower REAL people that "yes! you can do it too &... look! there are people of all ages, shapes & sizes in RealFit workouts (who are also at Evolution, btw)" Our country isn't exactly in the best health. Our obesity rate is going up, so there is less of a motivational connection to those "six-pack" abs that you see in most of the Fitness DVD promo material. True, working out with me can get you there, but it's not really a "core" motivation if you know what I mean.
So, here's what you can do to help us refine the site & move it from "beta" to the real deal:
1. Watch &/or follow along to 1 or all 3 of the videos posted:
2. Fill out the survey for a chance to win free music & movies... OR a 6-month FREE subscription to the site when we officially launch!
Just a side note: This is our BETA site, a.k.a. "test site". This was tough for me to launch, being the perfectionist I am. There are many things I want to change, but enough is enough I had to get this out there to you guys! The videos are grainy right now, but they won't be like that for our official site. Please look past the graininess (cuz that is easily fixed!) & provide feedback for the content or other areas you'd like to see improved upon. Be sure you have a speedy internet connection so the videos play smoothly.
Enjoy!
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